RACING TO 2020

MEDIA RELEASE
Thursday, 20 November 2008

Racing Victoria Limited Chief Executive Officer Rob Hines has declared racing “open for
business” at the public release of Racing to 2020, RVL’s vision for the Victorian
Thoroughbred Racing Industry.

Racing to 2020 has been developed to address the future of the Victorian Thoroughbred
Racing Industry at a time when both Australian and global racing and wagering
environments have changed dramatically and forever.

“The vision provides the platform and framework for industry development over the next
10 to 15 years. It addresses a wide range of factors that define a successful future. Now
more than ever, it is essential that the entire industry operates with a more collective,
innovative and less protectionist approach if we are to succeed and achieve our goals,”
said Hines.

“A sustainable future will be achieved by maintaining customer focus, maximising
revenue, renovating and renewing racing’s infrastructure and increasing returns to
participants.”

RVL has identified five key pillars for future success.
• Product, Brand and IP
• Customers
• Our People, Stakeholders and Investors
• Infrastructure
• Sustainability

A full copy of the Racing to 2020 Vision is available at www.racingvictoria.net.au

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Media Contact: Damian Booth – Communications Manager
M: 0414 238 828 P: (03) 9258 4252 E: d.booth@racingvictoria.net.au